Campaigns in SeeVee are designed to help you understand both effort and results.
Instead of guessing what is working, you can see how outreach is performing across sequences, where conversations are happening, and where adjustments may be needed.
This article explains how campaign activity, sequence analytics, and funnels work together.
Campaign Activity
Each campaign includes a complete activity timeline.
The activity timeline organizes everything related to a job pursuit, including:
Application related actions
Emails sent and approved
LinkedIn tasks completed
Network introductions you track
Replies and interest signals
Status changes over time
Campaigns do not execute outreach. They organize all activity so you can see the full picture for a role in one place.
Campaign Statuses
Campaign statuses reflect overall progress for a job pursuit.
Approaching
Outreach is underway and no replies have been received yet.
Replied
Someone has responded to outreach related to the campaign.
Interested
A hiring party has shown clear interest in moving forward.
Paused
The campaign has been intentionally paused.
Unresponsive
Outreach has finished without replies.
Campaign statuses update automatically based on activity across all sequences in the campaign.
Sequences and Analytics
While campaigns organize effort, sequences generate analytics.
Every sequence includes built in analytics so you can see what is working and what is not. This system is intentionally modeled after outbound marketing, where visibility into delivery and engagement is critical.
Sequence Statuses
Sequences track contacts across the following states:
Active
Paused
Not Sent
Delivered
Bounced
Spam
Finished
Reply
Interested
Action
These states help you understand not just whether outreach was sent, but what happened after.
Viewing Sequence Analytics
When you click into a sequence, you can see its analytics at a glance.
This includes:
Total contacts
Delivery rate
Reply rate
Interest rate
These metrics update automatically as tasks run and responses come in.
The Campaign Funnel
Each sequence includes a campaign funnel view.
The funnel shows how contacts move through outreach, from initial contact to delivery, replies, and interest. This makes it easy to see where drop off is happening.
For example, you can quickly identify whether a sequence is struggling due to delivery issues, lack of replies, or lack of interest.
Using Analytics to Improve Sequences
Sequence analytics are designed to help you iterate.
Common ways to use them include:
Comparing performance across sequences
Identifying which messaging drives replies versus interest
Catching bounce or spam issues early
Deciding when a sequence needs refinement
Edits to a sequence only apply to new people added, which makes analytics especially useful for testing improvements over time.
Pausing and Restarting Campaigns
Campaigns can be paused at any time.
When a campaign is paused:
All sequences stop progressing
Active and upcoming tasks are halted
No new outreach is sent
Paused campaigns can be restarted later if timing changes or you want to resume effort.
Understanding Unresponsive Campaigns
An unresponsive campaign does not mean failure.
Common reasons include:
The role has not reached active review
Outreach volume was intentionally light
Timing was not right for the hiring team
Tracking exists to inform decisions, not judge outcomes. You can always adjust sequences or shift focus based on what you see.
Why Tracking Matters
Most job seekers never get feedback on what works.
Campaign and sequence tracking give you real signals across delivery, engagement, and interest. Over time, this helps you focus energy where it matters and refine how you approach opportunities.
Campaigns help you move from guessing to learning.